Superchargin’ the Ice Bucket Challenge

Jim from Valley Mill Kayak School just sent in this story. Look in the background of the video to see my sweet kicker ramp that I build for the shop grand opening a long time ago!

I was recently sent this video from a SUP student who was in one of our lessons at Valley Mill. She is doing the ALS ice bucket challenge with a fellow student. The ice bucket challenge has been sweeping the nation on various social media sites, like Facebook, as you no doubt might have seen already.
What is ALS you might ask?
Amyotrophic lateral sclerosis (ALS), often referred to as “Lou Gehrig’s Disease,” is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. Motor neurons reach from the brain to the spinal cord and from the spinal cord to the muscles throughout the body. The progressive degeneration of the motor neurons in ALS eventually leads to their death. When the motor neurons die, the ability of the brain to initiate and control muscle movement is lost. With voluntary muscle action progressively affected, patients in the later stages of the disease may become totally paralyzed. There is no know cure for the disease. This disease is devastating to it’s victims and their families.
The ice bucket challenge is raising awareness of this disease, and raising much needed funding to do research to find a possible cure.

So put up with the videos, knowing it is for a good cause people!
[youtube]http://www.youtube.com/watch?v=Ft7Ez8tgIOA&feature=youtu.be[/youtube]

Cheers to the challenge!
Jim Buley
Valley Mill Kayak School