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Jackson Kayak has changed its Rockstar series completely in today’s launch of the All-New Rockstar 4.0 freestyle kayak. With a complete overhaul of the hull shape, improved outfitting, the Rockstar 4.0 is ready for production starting next week. The new hull shape combines improvements for reaching new heights on waves or in holes with outfitting aimed at keeping the boater comfortable, dry and continually evolving in the moves they can do.

Rockstar 4.0 links
• Web page:
o High resolution photos (studio and lifestyle) found under the Photos tab.

Eric “EJ” Jackson, Jackson Kayak’s President and David Knight have reshaped the all-new Rockstar 4.0 hull to perform with the ability to go higher with bigger air with ease. The new Rockstar 4.0 hull is shaped for maneuvering in features, setting up easier, maximum thrust and clean release from the water for big moves. The new 4.0 has a shape and volume that allows for fast rotation speed, and more margin for error.

“The new volume will also mean less of the boat in water, more in the foam, more upstream launching and slightly narrower and more forgiving hull for landing.” Says Eric “EJ” Jackson, president of Jackson Kayaks. “This Rockstar is one inch longer than the previous one and has a tweaked drop-chine to give it speed and looseness when carving.”

The Rockstar 4.0 medium is shipping next week and will be available in 3 sizes shortly. It is currently available for ordering at all Jackson Kayak dealers.

About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Currently located in Sparta, Tenn., near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the moto “Build it like it’s your own”, all of their products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year including Orion Coolers and, recently, Blue Sky Boatworks. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

CONTACT: James McBeath 613-256-0598